E-Health Reporter

General Brazil

E-Health Reporter Latin America Was Present at the Hospitalar 2013 Fair

1250 exhibitors from Brazil and overseas were able to exchange knowledge, exhibit new products, make deals and establish contacts with new customers from across the world. Argentina, the USA and Italy were lauded for having participated since the Fair began in 1993.

In its 20th edition, the Hospitalar 2013 Fair was held at the Norte Expo Center in Sao Paulo, an 82 thousand square meter space. In addition, this annual health industry event provided a chance for different international companies seeking business opportunities to build links with Brazilian and foreign institutions from a wide variety of segments in the sector.

The 1250 exhibitors from Brazil and overseas were able to exchange knowledge, exhibit new products, make deals and establish contacts with new clients from across the world.

The 2013 edition hosted 615 foreign exhibitors from 37 countries, making the connection between Brazil and the rest of Latin America clear. Argentina, the United States and Italy were the three countries honored at a commemorative ceremony for having been present since the first edition in 1993. Companies who participated in the event every year were also recognized.

During the fair, presentations were made on experiences and news from several different sectors related to health and technology and products and services related to ICTs, telemedicine and telehealth stood out notably in this edition: the area designated for companies that supply these products grew by 15% compared to last year.

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Special Reports Brazil

The Brazilian Public Healthcare System has a Lot of Potential for Improvement

The Vicepresident and General Manager for Spain and Latin America, Marcos García, spoke to E-Health Reporter during the Hospitalar 2013 Fair.

Photo: Marcos Garcia, Vicepresident and General Manager for Spain and Latin America and Miriam Poves, Marketing Manager at Cerner Iberia and Latin America.

EHealth Reporter Latin America: What new products are Cerner presenting at Hospitalar and what are your projections for Latin America?

Marcos García: We want to contribute to improved administration of hospitals and healthcare in general with Cerner’s tools and solutions.

The company is American but has a major presence in Europe and Asia. Most of Cerner’s employees are located outside the United States. In Latin America, although we have a small number of clients at the moment, we can see that there is very great interest in our technology.

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Jobs Brazil

Solution Consultant

Cerner is seeking to add a Solution Consultant to provide in-depth solution feature and functionality knowledge during the sales process.

Description of the Role: The Solution Consultant provides in-depth solution feature and functionality knowledge during the sales process. The Solution Consultant serves as the domain and industry expert for the solution. The Solution Consultant is also responsible for: initiating and maintaining client relationships, client presentations, and maintaining up-to-date knowledge of competitors.

Requirements: Minimum 2 years of work experience in Healthcare Information Technology Required, excellent communication and presentation skills , experience of working with Healthcare IT would be an advantage , experience implementing organizational change would be an advantage , availability to travel to client sites as required within Brazil and Internationally and fluent in Portuguese and good level of English.

Education: Clinical degree level

Related Professions: Not specified

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Jobs Brazil

Client Executive

Leading U.S. supplier of healthcare information technology solutions seeks Client Executive for Sao Paolo, Brazil area.

Description of the Role: The Client Executive is responsible for identifying, qualifying and selling Cerner software solutions to potential and/or existing clients in Brazil. You will be also responsible for the following key sales activities: territory management (including pipeline maintenance and territory analysis), initiating and maintaining client relationships, client presentations and maintaining up-to-date knowledge of competitors.

Requirements: 3-5 years’ experience in technology in Brazil, preferable in Healthcare Information but not necessary, experience selling large, complex system software preferred, involved with long sales cycles (1+ year), previous sales experience involving government agencies, strong client-facing, relationship building, influencing skills, ability to travel extensively throughout the Brazil territory, fluent in Portuguese and good level of English, position based in Sao Paolo (eventually in Rio). Full authorisation to work in Brazil required.

Education: Bachelor's degree required

Related Professions: Not specified

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General Brazil

The Value of Remote Education Discussed at the Digital Health Seminar

The event took place on the 23rd of May during the latest edition of the Hospitalar Fair and Forum in Sao Paulo.

By Camila Gomes

The Hospitalar Digital Heath seminar took place during the twentieth edition of the Hospitalar fair in Sao Paulo.

The event, which was aimed at healthcare and municipal planning professionals debated the value to the professional of remote technologies and education in the sector.

The session on technological resources was aimed at demonstrating the solutions that already exist as well as different ways of implementing them. The development manager José Bruzadin presented Intel’s solutions for telemedicine and telehealth, noting that “every country has the same challenge today: to provide healthcare solutions anywhere at any time.”

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General Brazil

Information Technology Stands Out at Hospitalar 2013

The Hospitalar Fair, held between the 21st and 24th of May in Sao Paulo, is celebrating 20 years as the number one multi-sector fair in the Americas. Several companies and organizations that promote the use of IT in Healthcare stood out among the exhibitors.

By Camila Gomes

Here, we present some of the new products that were exhibited at the fair.

Philips

The pioneering integrated solutions company brought equipment that can facilitate patient transitions from hospital to home care. They also presented integrated solutions for Intensive Care Units. “Philips connectivity and systems integration solutions can improve the rate of correct diagnoses,” said SolangePlebani, director of Philips Clinic Informatics. Furthermore, through TASY management software connected to equipment, Philips offers solutions for the entire patient care cycle.

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General Brazil